WE ARE
VALIDATORS
Validators is an expert in communication and brand research. We look very sharply from the eyes of the consumer. On 1 July 2021, we were elected Marketing Research & Analytics Bureau of the Year!
WELCOME.
Validators is an expert in communication and brand research. We look very sharply from the eyes of the consumer. On 1 July 2021, we were elected Marketing Research & Analytics Bureau of the Year!

EXPERTISE
CREATIVE TESTING
Pragmatic research helps you to improve your material. In addition, we are your consulting partner in media and target group optimization.
INNOVATIONS
Our Innovation Lab develops unique software that makes complex issues measurable. In this we work closely together with VU Amsterdam.
BRAND TRACKING
With insights from brand research, you know exactly where the opportunities lie to strengthen your brand. You make the step from brand awareness to market position.
SHOPPER
Our experts will be happy to advise you on more effective shelf layouts, better packaging and a clear Shopper Decision Tree.
CAMPAIGN TESTING
Is your campaign succeeding in taking your brand to the next level? Experience it with Advanced Media Analytics and Communications Analytics
SOFTWARE
No need for consultancy or a standard survey? Contact us and use our methods and techniques.
EXPERTISE
CREATIVE TESTING
Pragmatic research helps you to improve your material. In addition, we are your consulting partner in media and target group optimization.
INNOVATIONS
Our Innovation Lab develops unique software that makes complex issues measurable. In this we work closely together with VU Amsterdam.
BRAND TRACKING
With insights from brand research, you know exactly where there are opportunities to strengthen your brand. You make the step from brand awareness to market position.
SHOPPER
Our experts will be happy to advise you on more effective shelf layouts, better packaging and a clear Shopper Decision Tree.
CAMPAIGN TESTING
Is your campaign succeeding in taking your brand to the next level? Experience it with Advanced Media Analytics and Communications Analytics
SOFTWARE
No need for consultancy or a standard survey? Contact us and use our methods and techniques.
Solid foundation creative testing
Over thirty important, international books and scientific publications we perused and at least a thousand hours we invested to gain in-depth knowledge about how advertising works. We compiled our knowledge in The Fundamentals of Creation. It is the basis for our creative testing.
Creative Testing Platform
Get our software now
Software for online research that easily and cost efficiently measures emotion and attention in creation. And that in-house. This is now a snap with our separate label Creative Testing Platform. You're in charge of the effectiveness of your campaigns.
Validators SaaS
Get our software now
Software for online research that makes emotion and attention in creation measurable in a simple and cost-effective way. And that in your own management. This is now easily arranged with the SaaS solutions of Validators. Creation tests are now easy to set up and accessible 24/7. You are in charge of the effectiveness of your campaigns.

All about CEP's research

All about CEP's research
Don't miss anything!