Brandreview provides strategic insight into the positions brands occupy in the minds of consumers. In this edition, we mapped the mental brand playing field of the travel industry. Where do consumers' needs lie when they go to book travel? And where are the opportunities for brand builders to gain market share?

In our online workshop on November 10, we offer you a deep dive into the mental competitive landscape of the travel industry. We will explain in detail what Category Entry Points are and what you can do with them in your daily branding practice. Great if you join us!

Date: Thursday, November 10,
Time: 2 p.m.
You will receive a Zoom invitation from us.


This session is intended exclusively for professionals in branding, communications, media and advertising.