Shopper research as a solid foundation for your marketing decisions 

Consumers decide which products to buy in a split second in front of the shelf. The vast majority of our shopping behavior is driven by unconscious stimuli. Our years of experience in measuring unconscious consumer behavior ensure that we offer a suitable solution for all shopping issues.

We help you make the right choices in the design process and develop the best performing packaging. Measuring the stopping power and findability of packaging is often central to this. All this with online research that provides very valid insights.

We give you insight into the unconscious buying process and advice on how to influence shopper behavior. So that you can ultimately increase your sales.

What is the purpose of your investigation?

We know the way consumers shop like no other. For every issue regarding packaging, shelving, in-store material or other questions regarding shopping behavior, we offer a suitable solution.

Like to spar about your issue, contact us!

Bart Massa

Bart Massa

Managing Director

Validators and strategic design partner Mountain now come up with a new way of researching the development of brand identities and packaging concepts in FMCG and retail. By cleverly combining data on (subconscious) consumer behaviour and design, together we are a strong consultancy partner for all your retail and packaging issues.