'Talking' questionnaire helps TUI conquer tour market
Understanding drivers and barriers within the category through deployment of StoryFlow.
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Sustainability of the brand strategy through Category Entry Points
Eye tracking: moving digital outdoor advertising 52% better seen
No-logo expression costs McDonald's 38% in brand impact

Iconic outdoor advertising works for Coca-Cola

Increased international understanding of brand identity
How a strong brand policy earned Škoda a higher market share
...And a SAN Consistent Accent! Join us on a brand journey. Read more >>
Drivers in a strong brand choice
What is the effect of marketing and communication activities on organisation KPIs, the brand funnel, image values and actual behaviour? We mapped it out for the Dutch Heart Foundation. Read more >>

Video Storytel 16% higher brand awareness after collaboration between Validators and KICK!
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Impulsive preferences
What triggers people to send a heartfelt Christmas wish in the dark days before Christmas? Or what exactly is it that keeps them from it? We picked it out for GREETZ. Read more >
Input for marketing strategy for Boldking
Is TP Vision (Philips TV) conquering Europe with OLED+?
Read more >
Communication effectiveness
Implicit techniques for testing impact campaigns

Advice reallocation total advertising budget
Adjustments increased brand recall by 22%
Strong brand policy earns Škoda higher market share
...And a SAN Consistent Accent!
Join us on a brand journey. Read more >>
'Talking' questionnaire helps TUI conquer tour market
within the category through deployment
of StoryFlow. Read more >>
Consumer Association relevant younger audience
How relevant is the Consumers Union
to the younger target group and in
what situations? Read more >>
Eye tracking: moving digital outdoor advertising 52% better seen
Moving displays increase the visibility of digital screens.
Read more >>
No-logo expression costs McDonald's 38% in brand impact
McDonald's lacks effectiveness and competitors like Burger King 'eat' with it. Read more>>

Iconic outdoor advertising works for Coca-Cola
What is the effect of the iconic 'Dutch' expressions for the brand transfer and the Brand DNA: how well is the brand still recognizable with a short contact? Read more

Increased international understanding of brand identity
What is the state of brand awareness, image and competition in the Netherlands, Spain and Italy?
Find out more
Motives for brand choice
What is the effect of the marketing and communication activities on organizational KPIs, brand funnel, image values and current behavior? We mapped it out for the Heart Foundation. Find out more
Impulsive preferences
What triggers people to send a heartfelt Christmas wish in the dark days before Christmas? Or what exactly is it that keeps them from it? We picked it out for GREETZ. Read more
Input for marketing strategy for Boldking
Is TP Vision (Philips TV) conquering Europe with OLED+?
Read more >
Communication effectiveness
Implicit techniques for testing impact campaigns
