CASES
CASES
'Talking' questionnaire helps TUI conquer tour market
Understanding drivers and barriers within the category through deployment of StoryFlow.
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Sustainability of the brand strategy through Category Entry Points
How do you create a brand strategy that fits? And how do you keep in touch with your target group? MKB Brandstof examined this question. Read more >>
Eye tracking: moving digital outdoor advertising 52% better seen
Moving expressions increase the visibility of the digital screens. Read more
No-logo expression costs McDonald's 38% in brand impact
McDonald's lacks effectiveness and competitors like Burger King 'eat' with it. Read more>>
Iconic outdoor advertising works for Coca-Cola
What is the effect of the iconic 'Dutch' expressions for the brand transfer and the Brand DNA: how well is the brand still recognizable with a short contact? Read more
Increased international understanding of brand identity
What is the state of brand awareness, image and competition in the Netherlands, Spain and Italy? Read more >>
How a strong brand policy earned Škoda a higher market share
...And a SAN Consistent Accent! Join us on a brand journey. Read more >>
Drivers in a strong brand choice
What is the effect of marketing and communication activities on organisation KPIs, the brand funnel, image values and actual behaviour? We mapped it out for the Dutch Heart Foundation. Read more >>
Video Storytel 16% higher brand awareness after collaboration between Validators and KICK!
How data collection in the concept phase contributes to the effectiveness of your expression.
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Impulsive preferences
What triggers people to send a heartfelt Christmas wish in the dark days before Christmas? Or what exactly is it that keeps them from it? We picked it out for GREETZ. Read more >
Input for marketing strategy for Boldking
Mapping CEPs for Boldking in the Netherlands and Germany. Read more >>
Is TP Vision (Philips TV) conquering Europe with OLED+?
Validators helps Philips TV position itself as a premium brand.
Read more >
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Communication effectiveness
The combination of CEP research and implicit association measurements allows ANWB to turn the 'knobs' of the brand. Read more
Implicit techniques for testing impact campaigns
By using implicit methods, we discovered for DPC the (unconscious) views and willingness to take action with regard to campaigns. Read more >>
Advice reallocation total advertising budget
In eCommerce, offline communication also contributes to the generation of web traffic. Read more
Adjustments increased brand recall by 22%
For whiskey brand Four Roses we investigated the effectiveness and conspicuousness of outdoor advertising. And with success! Read more
Strong brand policy earns Škoda higher market share
...And a SAN Consistent Accent!
Join us on a brand journey. Read more >>
'Talking' questionnaire helps TUI conquer tour market
Understanding drivers and barriers
within the category through deployment
of StoryFlow. Read more >>
within the category through deployment
of StoryFlow. Read more >>
Consumer Association relevant younger audience
How relevant is the Consumer Association
to the younger target group and in
what situations? Read more >>
to the younger target group and in
what situations? Read more >>
Eye tracking: moving digital outdoor advertising 52% better seen
Moving expressions increase the visibility of the digital screens.
Read more
Read more
No-logo expression costs McDonald's 38% in brand impact
McDonald's lacks effectiveness and competitors like Burger King 'eat' with it. Read more>>
Iconic outdoor advertising works for Coca-Cola
What is the effect of the iconic 'Dutch' expressions for the brand transfer and the Brand DNA: how well is the brand still recognizable with a short contact? Read more
Increased international understanding of brand identity
What is the state of brand awareness, image and competition in the Netherlands, Spain and Italy?
Read more >>
Read more >>
Motives for brand choice
What is the effect of the marketing and communication activities on organizational KPIs, brand funnel, image values and current behavior? We mapped it out for the Heart Foundation. Find out more
Impulsive preferences
What triggers people to send a heartfelt Christmas wish in the dark days before Christmas? Or what exactly is it that keeps them from it? We picked it out for GREETZ. Read more
Input for marketing strategy for Boldking
Mapping CEPs for Boldking in the Netherlands and Germany. Read more >>
Is TP Vision (Philips TV) conquering Europe with OLED+?
Validators helps Philips TV position itself as a premium brand.
Read more >
Read more >
Communication effectiveness
The combination of CEP research and implicit association measurements allows ANWB to turn the 'knobs' of the brand. Read more
Implicit techniques for testing impact campaigns
By using three implicit research methods, we discovered for DPC the (unconscious) views, opinions and willingness to take action with regard to campaigns. Read more
Advice reallocation total advertising budget
In eCommerce, offline communication also contributes to the generation of web traffic. Read more
Adjustments increased brand recall by 22%
For whiskey brand Four Roses we investigated the effectiveness and conspicuousness of outdoor advertising. And with success! Read more
Market research agency of the year
They develop innovative techniques and convert them into new insights that convince a growing group of clients'.Market Research Office of the Year
They develop innovative techniques and convert them into new insights that convince a growing group of clients'.Don't miss anything!